Hamilton Tickets Rise After Segments on '60 Minutes' & 'Tonight Show With Jimmy Fallon'
Hamilton, the hit musical from mastermind Lin Manuel Miranda, seems to have taken over the world, and the show is showing no sign of slowing down. Now, after segments about the show on 60 Minutes and The Tonight Show with Jimmy Fallon, ticket prices are rising again.
The reason we must revisit the numbers for this show is that it has seen a boost in price on the secondary ticket market over the past few weeks, according to ticket aggregator TiqIQ. At the end of October, tickets to Hamilton averaged $616 and jumped to $634 after the first week of November. Resale tickets are currently averaging $654, which marks a 6.1% increase over the past month. Given the short time period, the spike in price is a significant jump for any production.
Although it seems as if Hamilton tickets couldn't get any pricier than they already are, fans should not be shocked by the recent increase, as tickets for the show have been on the rise since its opening back this summer. Many could argue tickets were increasing prior to its Broadway debut, as tickets were averaging $200 before even hitting Broadway, which was still towards the top of all Broadway shows.
In the last three months the show has not seen a decent-sized jump in ticket prices beyond a few dollars, and so the recent press coverage that Hamilton has received may provide a solid explanation for the swift surge in price over the past week.
While the show first started making headlines back in March with its spot on the off-Broadway segment on CBS Sunday Morning, it has resurfaced in discussion after being featured in many entertainment segments including a spot on 60 Minutes that featured a backstage look at the production. Last week, Miranda appeared on the lineup for The Tonight Show With Jimmy Fallon, where the hip-hop star freestyle battled with Black Thought of The Roots.
The holiday season is also fast approaching, and the festive months generally mark the biggest time of the year for Broadway shows. Fans looking to score tickets to the hottest show on Broadway may need to buy tickets sooner than later to avoid what appears to be an inevitable increase in the upcoming months.© 2016 The Classical Art, All rights reserved. Do not reproduce without permission.